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Monthly Archives: April 2013

Don’t let your mood influence the level of service given to your customers. Customer service is more than just an exchange; customer service is remembrance, belief, and culture.

How many times in the past couple of months have you recommended a product to a friend (belief)? When you visit a store how often do you go back (remembrance)? How often are you motivated to make a purchase based on the company’s bio, mission and goals (culture)?

I was introduced to Clinique and Carol’s Daughter from people that truly believed in their products. Prime example of remembrance is Disney World. Toms company’s culture and mission is what drove me to buy several pairs of shoes.